Comments on: Seduced and Abandoned: Why Financial Brands Care More About Winning New Customers Than Keeping Them http://www.brandculture.com/blog/2009/07/seduced-and-abandoned-why-financial-services-care-more-about-winning-new-customers-than-keeping-them/ Branding. Not Bull. Fri, 03 Sep 2010 23:10:14 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Vanguard Group Goes Mavericky with “Vanguarding” Campaign http://www.brandculture.com/blog/2009/07/seduced-and-abandoned-why-financial-services-care-more-about-winning-new-customers-than-keeping-them/comment-page-1/#comment-1474 Vanguard Group Goes Mavericky with “Vanguarding” Campaign Tue, 20 Apr 2010 14:52:18 +0000 http://brandculturetalk.com/?p=280#comment-1474 [...] session” held at Kirshenbaum Bond Senecal.  Here at BrandCulture, we’ve been vocal supporters of Vanguard’s traditional focus on low management fees and investment fundame..., but we find this new campaign inapposite for an institution of Vanguard’s gravitas and [...] [...] session” held at Kirshenbaum Bond Senecal.  Here at BrandCulture, we’ve been vocal supporters of Vanguard’s traditional focus on low management fees and investment fundame…, but we find this new campaign inapposite for an institution of Vanguard’s gravitas and [...]

]]> By: Moss M. Mendelowitz http://www.brandculture.com/blog/2009/07/seduced-and-abandoned-why-financial-services-care-more-about-winning-new-customers-than-keeping-them/comment-page-1/#comment-509 Moss M. Mendelowitz Tue, 28 Jul 2009 17:28:38 +0000 http://brandculturetalk.com/?p=280#comment-509 The BrandCulture blogger has once again hit the nail on the head. I particularly like the references to "As You Like It," the Roach Motel, Jack and theBeanstalk, and a potted plant. I tend to commit all the sins of the above mentioned and must re-evaluate the financial areas of my life as a result of this well phrased blog. Blog on Blogger. The BrandCulture blogger has once again hit the nail on the head. I particularly like the references to “As You Like It,” the Roach Motel, Jack and theBeanstalk, and a potted plant. I tend to commit all the sins of the above mentioned and must re-evaluate the financial areas of my life as a result of this well phrased blog. Blog on Blogger.

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